{"id":12589,"date":"2021-10-22T09:00:45","date_gmt":"2021-10-22T14:00:45","guid":{"rendered":"https:\/\/backup.primeaction.com\/sp\/?p=12589"},"modified":"2021-10-20T21:50:16","modified_gmt":"2021-10-21T02:50:16","slug":"los-corporativos-son-el-proximo-protagonista-del-venture-capital-en-mexico","status":"publish","type":"post","link":"https:\/\/backup.primeaction.com\/sp\/los-corporativos-son-el-proximo-protagonista-del-venture-capital-en-mexico\/","title":{"rendered":"Los corporativos son el pr\u00f3ximo protagonista del Venture Capital en M\u00e9xico"},"content":{"rendered":"

Primero fue el gobierno. Luego fueron los fondos nacionales y regionales. Despu\u00e9s vinieron SoftBank y otros inversionistas internacionales. Ahora son los corporativos los que est\u00e1n por convertirse en los protagonistas de las inversiones de capital de riesgo (Venture Capital) en las startups mexicanas y latinoamericanas.<\/p>\n

El Corporate Venture Capital, una estrategia que se ha convertido en una normalidad en otros pa\u00edses del mundo, est\u00e1 haci\u00e9ndose cada vez m\u00e1s fuerte en M\u00e9xico con la participaci\u00f3n de m\u00e1s de 50 corporativos en inversiones en proyectos innovadores de emprendedores tanto mexicanos como de Am\u00e9rica Latina, seg\u00fan la cuenta de la Asociaci\u00f3n Mexicana de Capital Privado (Amexcap).<\/p>\n

De estos 50 corporativos, al menos 10 son miembros de la Amexcap: AC Ventures, el fondo de Arca Continental; CompuSoluciones Ventures, de CompuSoluciones; Engie Factory, del grupo franc\u00e9s de energ\u00eda Engie; Fiinlab, el laboratorio de soluciones financieras de Gentera; Grupo Modelo Ventures, el venture capital del grupo cervecero mexicano; Mercado Libre Fund, de gigante argentino del comercio electr\u00f3nico; Proeza Ventures, del Grupo Proeza; Wayra, el fondo de la espa\u00f1ola Movistar, y Xignux, del grupo mexicano Xignux.<\/p>\n

Del Inadem al Corporate Venture Capital<\/p>\n

Para Liliana Reyes, directora general de la Amexcap, la historia comienza hace al menos cinco a\u00f1os, cuando la administraci\u00f3n de Enrique Pe\u00f1a Nieto, a trav\u00e9s del Instituto Nacional del Emprendedor (Inadem), invirti\u00f3 en alrededor de 49 fondos de capital privado mexicanos que fueron los que primero invirtieron en las compa\u00f1\u00edas que ahora otros fondos internacionales, como SoftBank, han convertido en unicornios, es decir startups privadas con un valor mayor a los 1,000 millones de d\u00f3lares. <\/p>\n

\u201cTodas estas apuestas de pol\u00edtica p\u00fablica fueron muy audaces y hay que reconocer que fueron muy efectivas. Dejaron el terreno f\u00e9rtil para sembrar estas plantitas que hoy est\u00e1n dando ya los frutos\u201d, dijo.<\/p>\n

Esto fue algo que vivi\u00f3 Deborah Dana, que dej\u00f3 su primer emprendimiento, el sitio de recetas de cocina Kiwilim\u00f3n, para dirigir el fondo de venture capital Soldiers Field Angels, cuya salida m\u00e1s importante ha sido la venta del sitio de noticias de parodia El Deforma, que vendi\u00f3 a Televisa, en 2017, y quien ahora ha vuelto al terreno del emprendimiento para dirigir el marketplace Canasta Rosa y la plataforma de software como servicio (SaaS) My Store, que present\u00f3 recientemente.<\/p>\n

Me toc\u00f3 M\u00e9xico en los tiempos del Inadem y cambi\u00f3. Pasamos de tener tres fondos de capital privado a tener 50. Ven\u00edan de repente emprendedores de todo Latinoam\u00e9rica a presentarle a los fondos mexicanos porque se pas\u00f3 la voz que aqu\u00ed s\u00ed hab\u00eda fondos que s\u00ed invert\u00edan\u201d, dijo Dana.
\nPero para Reyes, de la Amexcap, si bien los fondos de capital privado est\u00e1n adquiriendo un dinamismo propio, la inversi\u00f3n ancla del gobierno federal no fue suficiente y aunque la administraci\u00f3n del presidente Andr\u00e9s Manuel L\u00f3pez Obrador desapareci\u00f3 al Inadem y las posibilidades de generar este capital ancla, debido a que su gobierno tiene otras prioridades en la dispersi\u00f3n de recursos, es preciso que otros actores salgan de su zona de confort y que se atrevan a invertir en startups.<\/p>\n

\u201cPor ejemplo, los inversionistas institucionales, como las aseguradoras, que tienen los recursos con los que cubren las p\u00f3lizas y que todav\u00eda no entran de forma tan activa al mercado de capital privado o las afores, que est\u00e1n empezando a invertir un poco en este sector\u201d, dijo.<\/p>\n

J\u00fcsto y Ben & Frank<\/p>\n

Entre estos nuevos actores del Venture Capital, la directiva de Amexcap destaca a los corporativos, los cuales invierten en startups, adem\u00e1s de para obtener un retorno financiero, con el fin de aliarse con compa\u00f1\u00edas innovadoras que est\u00e1n fuera de sus grupos empresariales, tanto en beneficio de su propio core de negocio como de otros sectores que tambi\u00e9n inciden en \u00e9l. <\/p>\n

\u201cLos corporativos ya invert\u00edan y compraban empresas, pero este modelo de acompa\u00f1amiento ayuda a que las startups crezcan de forma independiente en beneficio de ambas partes. Es donde yo veo una apuesta muy grande. Las inversiones de los corporativos en los \u00faltimos tres a\u00f1os han crecido un 25% anual\u201d, dijo.<\/p>\n

El supermercado en l\u00ednea J\u00fcsto, que recientemente adquiri\u00f3 a Freshmart para ampliar su operaci\u00f3n a Per\u00fa; la tienda de anteojos Ben & Frank; la plataforma de lo\u01f5istica Cargamos; la aplicaci\u00f3n mexicana de seguros Mittuo y la empresa colombiana de reparaci\u00f3n de autom\u00f3viles Autolab son algunas de las compa\u00f1\u00edas latinoamericanas que han recibido financiamiento de corporativos a trav\u00e9s de una estrategia de Venture Capital.<\/p>\n","protected":false},"excerpt":{"rendered":"

El Corporate Venture Capital, una estrategia que se ha convertido en una normalidad en otros pa\u00edses del mundo, est\u00e1 haci\u00e9ndose cada vez m\u00e1s fuerte en M\u00e9xico con la participaci\u00f3n de m\u00e1s de 50 corporativos en inversiones en proyectos innovadores de emprendedores tanto mexicanos como de Am\u00e9rica Latina.<\/p>\n","protected":false},"author":10,"featured_media":12591,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"single-post.php","format":"standard","meta":{"_eb_attr":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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