{"id":14850,"date":"2022-04-18T10:00:38","date_gmt":"2022-04-18T15:00:38","guid":{"rendered":"https:\/\/backup.primeaction.com\/sp\/?p=14850"},"modified":"2022-04-10T18:11:14","modified_gmt":"2022-04-10T23:11:14","slug":"mexico-es-el-pais-mas-atractivo-para-la-expansion-de-startups-en-america-latina","status":"publish","type":"post","link":"https:\/\/backup.primeaction.com\/sp\/mexico-es-el-pais-mas-atractivo-para-la-expansion-de-startups-en-america-latina\/","title":{"rendered":"M\u00e9xico es el pa\u00eds m\u00e1s atractivo para la expansi\u00f3n de startups en Am\u00e9rica Latina"},"content":{"rendered":"

M\u00e9xico es el pa\u00eds preferido por las startups de Am\u00e9rica Latina para expandirse internacionalmente, de acuerdo con el estudio \u201cSoft Landing in Latin America\u201d realizado por Endeavor, el fondo de inversi\u00f3n General Atlantic, Mastercard y Google.<\/p>\n

De 271 compa\u00f1\u00edas identificadas en el estudio dentro de la regi\u00f3n, 145 se expandieron a M\u00e9xico; mientras que 80 llegaron a Colombia; 74 a Brasil; 52 a Per\u00fa; 51 a Chile y 49 se expandieron a Argentina. En todos los pa\u00edses contemplados por el estudio, M\u00e9xico es el principal destino de las startups.<\/p>\n

Del otro lado, Argentina es el pa\u00eds que m\u00e1s exporta empresas a otros pa\u00edses de la regi\u00f3n, con 63 empresas en total; le sigue Chile, con 59; M\u00e9xico y Colombia han exportado a 52 empresas; mientras que desde Brasil han salido 32 empresas y de Per\u00fa, apenas 19.<\/p>\n

La mayor\u00eda de las startups que se expanden a M\u00e9xico provienen de Brasil, Colombia y Per\u00fa. En contraste, buena parte de las startups mexicanas que han conseguido expandirse internacionalmente lo han hecho hacia Colombia, Estados Unidos y Argentina.<\/p>\n

Venture Capital<\/p>\n

Las principales razones por las que M\u00e9xico parece estar entre los pa\u00edses m\u00e1s atractivos de la regi\u00f3n para que una startup inicie su proceso de expansi\u00f3n internacional son el acceso a capital y la posibilidad de acceder con mayor facilidad al mercado estadounidense.<\/p>\n

Seg\u00fan Endeavor, con informaci\u00f3n de Pitchbook y Crunchbase, durante 2021 hubo 86 inversiones de venture capital en empresas establecidas en M\u00e9xico, por un total de 3,770 millones de d\u00f3lares, lo que significa que las inversiones de venture capital crecieron tres veces entre 2020 y 2021.<\/p>\n

Pero M\u00e9xico se encuentra a\u00fan bastante lejos de otros pa\u00edses de la regi\u00f3n si se considera la inversi\u00f3n de venture capital como porcentaje del PIB. Mientras que en Estados Unidos, esta cifra alcanza 1.38%; en Colombia es de 0.55%; en Brasil, de 0.52%; en M\u00e9xico es de apenas 0.29 por ciento.<\/p>\n

Fintech, log\u00edstica y comercio electr\u00f3nico<\/p>\n

Entre las empresas que han iniciado su proceso de expansi\u00f3n dentro de la regi\u00f3n de Am\u00e9rica Latina, la mayor\u00eda pertenecen a los sectores de la tecnolog\u00eda financiera (fintech), la log\u00edstica, y el comercio electr\u00f3nico (ecommerce), aunque no se quedan fuera otras industrias, como la de tecnolog\u00eda orientada a la comida (food tech); las tecnolog\u00edas de reclutamiento y aquellas dedicadas a la venta y gesti\u00f3n de propiedades inmobiliarias (prop-tech).<\/p>\n

Entre los principales retos y problemas a la hora de iniciar con un proceso de expansi\u00f3n en la regi\u00f3n, las compa\u00f1\u00edas manifestaron que la contrataci\u00f3n de talento local es el principal obst\u00e1culo a superar; seguida de la cultura del equipo y de adaptar el modelo de negocios al mercado local.<\/p>\n

M\u00e9xico tambi\u00e9n parece tener ventaja a este respecto, seg\u00fan el estudio, pues 41% de las empresas consideradas por el estudio prefieren al pa\u00eds para contratar personal, frente a solo 10% que gusta de contratar personal en Estados Unidos y Brasil.<\/p>\n","protected":false},"excerpt":{"rendered":"

De 271 compa\u00f1\u00edas identificadas en el estudio dentro de la regi\u00f3n, 145 se expandieron a M\u00e9xico; mientras que 80 llegaron a Colombia; 74 a Brasil; 52 a Per\u00fa; 51 a Chile y 49 se expandieron a Argentina. En todos los pa\u00edses contemplados por el estudio, M\u00e9xico es el principal destino de las startups.<\/p>\n","protected":false},"author":10,"featured_media":14852,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"single-post.php","format":"standard","meta":{"_eb_attr":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_mbp_gutenberg_autopost":false,"fifu_image_url":"https:\/\/www.eleconomista.com.mx\/__export\/1649452365810\/sites\/eleconomista\/img\/2022\/04\/08\/startups_mexico_latam_reuters.jpg_636981413.jpg","fifu_image_alt":"M\u00e9xico es el pa\u00eds m\u00e1s atractivo para la expansi\u00f3n de startups en Am\u00e9rica Latina","footnotes":""},"categories":[9],"tags":[],"class_list":["post-14850","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-post-servicios"],"yoast_head":"\nM\u00e9xico es el pa\u00eds m\u00e1s atractivo para la expansi\u00f3n de startups en Am\u00e9rica Latina · Prime Action Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/backup.primeaction.com\/sp\/mexico-es-el-pais-mas-atractivo-para-la-expansion-de-startups-en-america-latina\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"M\u00e9xico es el pa\u00eds m\u00e1s atractivo para la expansi\u00f3n de startups en Am\u00e9rica Latina · Prime Action Consulting\" \/>\n<meta property=\"og:description\" content=\"De 271 compa\u00f1\u00edas identificadas en el estudio dentro de la regi\u00f3n, 145 se expandieron a M\u00e9xico; mientras que 80 llegaron a Colombia; 74 a Brasil; 52 a Per\u00fa; 51 a Chile y 49 se expandieron a Argentina. 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