{"id":15487,"date":"2022-05-30T11:00:20","date_gmt":"2022-05-30T16:00:20","guid":{"rendered":"https:\/\/backup.primeaction.com\/sp\/?p=15487"},"modified":"2022-05-27T13:36:43","modified_gmt":"2022-05-27T18:36:43","slug":"el-gigante-tecnologico-bosch-estrecha-relacion-con-las-startups-en-mexico","status":"publish","type":"post","link":"https:\/\/backup.primeaction.com\/sp\/el-gigante-tecnologico-bosch-estrecha-relacion-con-las-startups-en-mexico\/","title":{"rendered":"El gigante tecnol\u00f3gico Bosch estrecha relaci\u00f3n con las startups en M\u00e9xico"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/cdn.forbes.com.mx\/2017\/07\/bosch-640x360.jpeg\" width=\"640\" height=\"360\" class=\"aligncenter size-medium lazyload\" \/><noscript><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/cdn.forbes.com.mx\/2017\/07\/bosch-640x360.jpeg\" width=\"640\" height=\"360\" class=\"aligncenter size-medium\" \/><\/noscript><\/p>\n<p>La agenda en los negocios es sencilla: renovarse o morir. En ese proceso de reinvenci\u00f3n, la experiencia digital tiene un peso cada d\u00eda mayor y son las startups quienes se mueven con m\u00e1s agilidad que las grandes empresas y conglomerados, por ello, \u00e9stas han volteado a ver a las compa\u00f1\u00edas de base tecnol\u00f3gica para buscar complementaci\u00f3n. Ejemplo de ello es el gigante tecnol\u00f3gico Bosch, que en M\u00e9xico ha estrechado relaci\u00f3n con las startups.<\/p>\n<p>Alejandro Estrada se\u00f1ala en su libro Entre unicornios, jaguares, serpientes y escaleras que \u201cla industria automotriz est\u00e1 tratando de alcanzar a Tesla; los hoteles, reinventando su oferta ante el reto de Airbnb; los comercios f\u00edsicos buscan diferenciarse e implementar estrategias omnicanal para atender el reto de Amazon y Mercado Libre, y con menos \u00e9xito vemos a los taxis competir con Uber y DiDi\u201d. Ante esta realidad, Bosch M\u00e9xico no ha esperado para trabajar con startups.<\/p>\n<p>Bosch M\u00e9xico report\u00f3 esta semana que ha crecido sostenidamente a una tasa anual de 7% en los \u00faltimos 12 a\u00f1os, en los que pas\u00f3 de 7,800 empleados a 17,000 en 2021 y espera llegar a los 18,000 este a\u00f1o. La compa\u00f1\u00eda ha puesto \u00e9nfasis especial en los perfiles t\u00e9cnicos, y por ello cuenta con 4 centros de ingenier\u00eda, uno de ellos, en Guadalajara, Jalisco, dedicado especialmente al desarrollo de software e ingenier\u00eda. En este camino tambi\u00e9n ha participado en hackatones.<\/p>\n<p>En Guadalajara, Bosch M\u00e9xico implement\u00f3 Connectory, \u201cun espacio de cocreaci\u00f3n formado por una comunidad de emprendedores, startups y universidades, enfocado a impulsar la innovaci\u00f3n en todas las industrias\u201d.<\/p>\n<p>Este espacio naci\u00f3 como una necesidad de la compa\u00f1\u00eda de contar con \u201cun lugar que permita la innovaci\u00f3n, creaci\u00f3n de redes, soluci\u00f3n de problemas y una nueva forma de trabajar en la era de la conectividad\u201d, y hay otros 4 espacios como \u00e9ste en el mundo.<\/p>\n<p>El nombre de Connectory deriva de la mezcla de las palabras connection y factory, \u201cdos elementos centrales en la visi\u00f3n de Bosch para el futuro\u201d. Fue en el marco de este semillero de emprendedores donde en 2019 se anunci\u00f3 el lanzamiento de Buscabot, una startup que naci\u00f3n de un hackaton organizado por Talent Land y Bosch y que funciona como una plataforma que conecta talleres mec\u00e1nicos con refaccionarias para agilizar la compra-venta de autopartes.<\/p>\n<p>El presidente de Bosch M\u00e9xico, Ren\u00e9 Schlegel, dijo que \u201choy en d\u00eda son una nueva empresa independiente que se llama Buscabot, que b\u00e1sicamente facilita el proceso de compra especializado de autopartes, entre talleres y refaccionarias. Lleg\u00f3 con estudiantes de Chihuahua a trav\u00e9s de esta competencia y hoy es un ejemplo donde se ocupa machine learning e inteligencia artificial para predecir y atender la demanda\u201d.<\/p>\n<p>El vicepresidente de Finanzas de Bosch M\u00e9xico, Gonzalo Simental, apunt\u00f3 que \u201cla colaboraci\u00f3n con las startups es muy importante, en ambos sentidos, que ellos consideren a Bosch como una empresa atractiva para trabajar y que tambi\u00e9n nosotros podamos encontrar talento. Otro caso de \u00e9xito que hemos tenido con ellos es el ecommerce, una actividad importante que buscamos desarrollar y que naci\u00f3 de esta colaboraci\u00f3n\u201d.<\/p>\n<p>Apuesta por inteligencia artificial<\/p>\n<p>Ren\u00e9 Schlegel, presidente de Bosch M\u00e9xico, subray\u00f3 que \u201cla demanda de perfiles t\u00e9cnicos especializados es continua y en Bosch estamos comprometidos por impulsar esta creciente necesidad que tenemos. Hoy son m\u00e1s de mil ingenieros en M\u00e9xico, muchos de ellos en software, hardware e internet de las cosas, tenemos cuatro centros, el m\u00e1s grande est\u00e1 en Guadalajara. Esto es muy importante para nosotros, especialmente para la automatizaci\u00f3n de cosas\u201d.<\/p>\n<p>Schlegel dijo que la inteligencia artificial \u201ces un elemento muy importante para nosotros, especialmente por la automatizaci\u00f3n de cosas, si imaginamos que estamos trabajando para llegar al autom\u00f3vil que funciona sin volante, sin chofer, si estamos trabajando en una m\u00e1quina de lavar que sabe cu\u00e1ndo encender, etc\u00e9tera, es un elemento extremamente importante que hace el producto m\u00e1s eficiente, m\u00e1s c\u00f3modo y m\u00e1s seguro\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La empresa alemana dijo que pondr\u00e1 \u00e9nfasis en el machine learning y la inteligencia artificial para el desarrollo de sus productos y servicios.<\/p>\n","protected":false},"author":10,"featured_media":15489,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"single-post.php","format":"standard","meta":{"_eb_attr":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_mbp_gutenberg_autopost":false,"fifu_image_url":"https:\/\/cdn.forbes.com.mx\/2017\/07\/bosch-640x360.jpeg","fifu_image_alt":"El gigante tecnol\u00f3gico Bosch estrecha relaci\u00f3n con las startups en M\u00e9xico","footnotes":""},"categories":[10],"tags":[],"class_list":["post-15487","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-post-minorista"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El gigante tecnol\u00f3gico Bosch estrecha relaci\u00f3n con las startups en M\u00e9xico &#183; 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