{"id":15586,"date":"2022-06-06T10:00:18","date_gmt":"2022-06-06T15:00:18","guid":{"rendered":"https:\/\/backup.primeaction.com\/sp\/?p=15586"},"modified":"2022-06-03T12:33:15","modified_gmt":"2022-06-03T17:33:15","slug":"pandemia-acelera-inteligencia-artificial-en-40-de-las-empresas-de-mexico","status":"publish","type":"post","link":"https:\/\/backup.primeaction.com\/sp\/pandemia-acelera-inteligencia-artificial-en-40-de-las-empresas-de-mexico\/","title":{"rendered":"Pandemia acelera inteligencia artificial en 40% de las empresas de M\u00e9xico"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/cdn.forbes.com.mx\/2021\/04\/artificial-intelligence-3382507_1280-e1631717462302-640x360.jpg\" width=\"640\" height=\"360\" class=\"aligncenter size-medium lazyload\" \/><noscript><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/cdn.forbes.com.mx\/2021\/04\/artificial-intelligence-3382507_1280-e1631717462302-640x360.jpg\" width=\"640\" height=\"360\" class=\"aligncenter size-medium\" \/><\/noscript><\/p>\n<p>Sin embargo, no fue la \u00fanica econom\u00eda de Latinoam\u00e9rica donde ocurri\u00f3 este fen\u00f3meno; de acuerdo con un estudio global del IBM Institute for Business Value, el pa\u00eds que present\u00f3 una mayor adopci\u00f3n de inteligencia artificial fue Colombia, con un 50%; en segundo lugar se encuentra Per\u00fa, con un 49%; posteriormente, Argentina y Brasil empataron en tercer lugar, con 41%, mientras que en Chile fue de 39%.<\/p>\n<p>Para Baltazar Rodr\u00edguez, arquitecto senior y evangelista tecnol\u00f3gico de IBM M\u00e9xico, este aceleramiento se debe a que es necesario que las empresas cumplan con las crecientes expectativas de los clientes, operen de manera m\u00e1s eficiente y gestionen las interrupciones cada vez m\u00e1s comunes y graves, como los grandes fen\u00f3menos meteorol\u00f3gicos o una pandemia mundial.<\/p>\n<p>\u201cPor eso es que las empresas buscan cada vez m\u00e1s emplear la IA para desbloquear nuevo valor y conocimientos, para acelerar el descubrimiento, optimizar sus procesos y mejorar la experiencia de los clientes, entre otros.\u201d, afirm\u00f3 en entrevista con Forbes M\u00e9xico.<\/p>\n<p>De acuerdo con datos del AI Adoption Index de IBM y Morning Consult, los pa\u00edses de Am\u00e9rica Latina est\u00e1n en diferentes niveles de adopci\u00f3n y madurez, pero en general, la regi\u00f3n aceler\u00f3 la adopci\u00f3n de la IA un 43% durante la pandemia.<\/p>\n<p>El especialista asegur\u00f3 que la inteligencia artificial est\u00e1 transformando la forma en que las empresas operan y se comprometen con el mundo, pues brinda el poder de la predicci\u00f3n para aumentar la toma de decisiones humanas.<\/p>\n<p>Por ejemplo, la IA est\u00e1 ayudando a los agricultores a tomar decisiones de plantaci\u00f3n de cultivos y asignaci\u00f3n de tierras a partir de informaci\u00f3n basada en datos; a los m\u00e9dicos e investigadores, a comprender mejor enfermedades neurol\u00f3gicas complejas; a los minoristas, a asegurarse de que los productos de los que todos dependemos est\u00e1n en stock en el momento adecuado y en el lugar correcto.<\/p>\n<p>\u201cLos retailers est\u00e1n cambiando el enfoque de la tecnolog\u00eda heredada a la nube h\u00edbrida y apoyados por IA. De esta manera, las organizaciones podr\u00e1n proporcionar experiencias sin fricciones omnicanal a sus clientes, as\u00ed como predecir comportamientos de compra y planificar picos de ventas\u201d, coment\u00f3 Rodr\u00edguez.<\/p>\n<p>Mientras, en la industria de servicios financieros, un enfoque centrado en el cliente y un uso responsable de los datos permitir\u00e1 a las organizaciones predecir los comportamientos de los clientes para brindar mayor personalizaci\u00f3n de las ofertas, automatizaci\u00f3n de las tareas de cumplimiento, protecci\u00f3n de transacciones y datos financieros altamente confidenciales, as\u00ed como la modernizaci\u00f3n de las cargas de trabajo de misi\u00f3n cr\u00edtica.<\/p>\n<p>Seg\u00fan un estudio del Banco Interamericano de Desarrollo (BID), en Am\u00e9rica Latina y el Caribe (ALC) las personas consideran que los beneficios de las cuestiones \u00e9ticas de la IA se ven reflejadas en la privacidad y seguridad de los datos personales con un 56%; la confiabilidad y seguridad del sistema, 37%, as\u00ed como la transparencia, con 33%.<\/p>\n<p>Baltazar Rodr\u00edguez consider\u00f3 que en la actualidad se necesita, m\u00e1s que nunca, innovaci\u00f3n para satisfacer las demandas de muchos de los principales desaf\u00edos de nuestro tiempo, desde modelos para crear un crecimiento sostenible, abordar futuras pandemias y el cambio clim\u00e1tico, hasta optimizar el uso de la energ\u00eda y garantizar la seguridad alimentaria.<\/p>\n<p>\u201cPara abordarlos, necesitamos descubrimientos m\u00e1s r\u00e1pidos, colaboraci\u00f3n abierta, resoluci\u00f3n eficiente de problemas y la capacidad de impulsar la ciencia y los negocios hacia nuevas fronteras. Aqu\u00ed es donde el conocimiento humano combinado con el poder de la IA har\u00e1n la diferencia\u201d, asegur\u00f3.<\/p>\n<p>En este sentido, expuso que la inteligencia artificial centrada en el ser humano es el camino a seguir y es como lo enfocan desde IBM, ya que es una disciplina emergente que intenta crear sistemas de IA que amplifiquen y aumenten, en lugar de desplazar, las capacidades humanas.<\/p>\n<p>\u201cLa IA tiene el potencial de ayudarnos a resolver muchos problemas de hoy y del ma\u00f1ana y, a pesar de los niveles de automatizaci\u00f3n que permite la IA, la base com\u00fan es el elemento humano, no solo en el dise\u00f1o y operaci\u00f3n de los sistemas de IA, sino tambi\u00e9n en el uso. En esta l\u00ednea, el uso responsable de la IA es imprescindible en toda organizaci\u00f3n, gobierno y empresa para garantizar que estos sistemas atiendan las necesidades de las personas\u201d, dijo el especialista.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Covid-19 apresur\u00f3 en los \u00faltimos a\u00f1os la adopci\u00f3n de la tecnolog\u00eda en el mundo y en las compa\u00f1\u00edas no fue la excepci\u00f3n, ya que en este periodo muchas dieron un paso m\u00e1s en el uso de inteligencia artificial (IA) en sus operaciones; de hecho, el 40% de las empresas en M\u00e9xico aceleraron su uso durante la pandemia.<\/p>\n","protected":false},"author":10,"featured_media":15588,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"single-post.php","format":"standard","meta":{"_eb_attr":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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