{"id":16214,"date":"2022-07-25T10:00:48","date_gmt":"2022-07-25T15:00:48","guid":{"rendered":"https:\/\/backup.primeaction.com\/sp\/?p=16214"},"modified":"2022-07-22T13:54:02","modified_gmt":"2022-07-22T18:54:02","slug":"google-comienza-a-probar-sus-nuevos-lentes-de-realidad-aumentada","status":"publish","type":"post","link":"https:\/\/backup.primeaction.com\/sp\/google-comienza-a-probar-sus-nuevos-lentes-de-realidad-aumentada\/","title":{"rendered":"Google comienza a probar sus nuevos lentes de Realidad Aumentada"},"content":{"rendered":"

En su conferencia anual de desarrolladores en mayo de este a\u00f1o, Google mostr\u00f3 peque\u00f1os gui\u00f1os de sus nuevos lentes de Realidad Aumentada (RA), con la esperanza de que este producto pueda ofrecer nuevas experiencias. Ahora, la compa\u00f1\u00eda revel\u00f3 que ya est\u00e1n haciendo las pruebas de esta nueva generaci\u00f3n de wearables.<\/p>\n

La compa\u00f1\u00eda de Alphabet lleva tiempo experimentando con esta tendencia. Incluso, en 2013 ya hab\u00edan puesto a la venta el modelo Glass Explorer Edition por un valor de 1,500 d\u00f3lares, aunque despu\u00e9s descendieron a 1,000 d\u00f3lares.<\/p>\n

Algunos usuarios estaban fascinados grabando sus sesiones de deporte extremo, pero el debate que se present\u00f3 fue la falta de privacidad, pues cualquier persona era susceptible a ser grabada sin su consentimiento.<\/p>\n

Nueve a\u00f1os han pasado ya desde el lanzamiento de estos lentes y, sin duda, los tiempos han cambiado. Por esto, Google a\u00fan est\u00e1 en fases de prueba y no est\u00e1 permitiendo que cualquier persona pruebe sus nuevos lentes; solamente un grupo selecto de empleados de la tecnol\u00f3gica los est\u00e1 probando y los utilizar\u00e1 en p\u00fablico en agosto de 2022.<\/p>\n

En una entrada de blog, el gerente de Google AR y VR, Juston Payne escribi\u00f3: \u201cEl probarlos en la vida real nos ayudar\u00e1 a entender c\u00f3mo estos dispositivos pueden ayudar a la gente en su vida cotidiana. Y en cuanto desarrollemos experiencias como la navegaci\u00f3n en Realidad Virtual, nos ayudar\u00e1 a tomar en cuenta factores como el clima u otros factores que en otras circunstancias podr\u00eda ser dif\u00edcil, incluso imposible de recrear\u201d.<\/p>\n

A\u00fan no es claro c\u00f3mo ser\u00e1 el dise\u00f1o de estos lentes, pero lo que Google s\u00ed mencion\u00f3 es que tendr\u00e1 inclu\u00eddos displays, micr\u00f3fonos y c\u00e1maras, pero no de las que toman fotograf\u00edas o videos; sino que las c\u00e1maras permitir\u00e1n que los headsets puedan ver e interactuar con el mundo, no capturarlo.<\/p>\n

Los lentes se encuentran en fase de prueba, por lo que a\u00fan no hay una fecha de lanzamiento oficial de estos lentes.<\/p>\n

La realidad aumentada y otras empresas<\/p>\n

Google no es la \u00fanica empresa experimentando con RA, pues este es un tema que se est\u00e1 convirtiendo en una de las tendencias m\u00e1s relevantes para las empresas tecnol\u00f3gicas como Meta, Snapchat y TikTok, quienes se encuentran desarrollando sus propias herramientas.<\/p>\n

Por ejemplo, TikTok est\u00e1 probando una plataforma llamada TikTok Effect Studio, la cual por el momento se encuentra en una versi\u00f3n beta privada y aunque los responsables de la plataforma dijeron que se trata de un \u201cexperimento\u201d y es posible que no llegue a un lanzamiento completo, demuestra la relevancia de esta idea para las empresas de tecnolog\u00eda.<\/p>\n

Por otro lado, 36 empresas y organizaciones , entre las que se incluye a Microsoft, Meta, Nvidia y Epic Games, decidieron formar este a\u00f1o un grupo de est\u00e1ndares para tecnolog\u00eda relacionada con el metaverso, como lineamientos interoperables y abiertos; desarrollos de realidad aumentada y virtual; as\u00ed como tecnolog\u00eda geoespacial y 3D.<\/p>\n","protected":false},"excerpt":{"rendered":"

Aunque ya hab\u00edan lanzado los Google Glass Explorer Edition en 2013, las pol\u00e9micas de ese momento obligaron a la marca a retirarlos del mercado, ahora prueba otra estrategia.<\/p>\n","protected":false},"author":10,"featured_media":16216,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"single-post.php","format":"standard","meta":{"_eb_attr":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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